For customers of Fishing and Flies Ltd (The Fly Factory)
The new season rapidly approaches and we can look forward to the warmth of Spring “The warm sun has finally come. Flowers silently springing.
Spring songs, all of the birds are singing. A gentle breeze is all I need to know”. After a Winter that has seemed endless when scenes like this were all too common.
(Picture sent in by Fraser Monaghan) |
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LOYALTY BONUS & SPECIAL RATES
We offer all our return customers a 10% discount on every purchase made. So, if you have placed orders with us before, simply enter the Loyalty code – loyalfish06 – in the special promotions box on the payment page on the website and save 10% on your purchases. Retailers and fishing clubs please phone or email us for our special rates. |
Why barbless?
The trend towards fishing with artificial flies on barbless hooks is increasing each year. There are doubtless reasons for that - practical as well as ethical.
Why fish barbless in the first place? For starters, it's easier on the fish. Assuming you're practicing catch and release, backing a barbless hook out of a trout's mouth is far less harmful than the tearing of mouth and jaw tissue which commonly occurs when using barbed hooks.
Furthermore, since hook removal is so much easier with barbless hooks, it requires that much less handling of the fish and can often be accomplished without removing the fish from the water. The cumulative effect is better survival rates for trout and other species of fish. |
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| There is another, frequently overlooked, reason to fish barbless which has nothing to do with protecting fish and everything to do with increasing your strike to hook-up ratio. Simply put, it is easier to achieve a solid hook set when using barbless flies because you are freed from having to overcome the resistance of the barb. Admittedly, a barbed hook will hang on to a fish better than a barbless hook, but you have to bury the barb in the tissue of the lip or mouth first. |
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Featured Water
Located off the A519 Eccleshall to Newport road, close to the Staffordshire, Shropshire and Cheshire county borders, within 1 hour of Birmingham and Manchester.
Loynton Trout Fisheries provides three spring fed lakes totalling 12 acres, set in the picturesque countryside of the Loynton Estate. This fishery is one of the UK's top small water venues, with fabulous fly fishing for rainbow trout from 2lbs - 25lbs+, great facilities which include ladies and gents toilets and a perfect environment in which to start or improve your fly fishing or enjoy a corporate day.
Fishery office 01785 284261. Website: Loynton Trout Fisheries.

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It's great now to getting ready for what is to be a most exciting new season. Why not try out these 6 new assortments for River and Stillwater fly fishing?
Stillwater Flies Pack -12 tied on size 12 &14 hooks for £3.45

CDC Claret Emerger Hopper – CDC Gun Butt – Silage Pitt – Claret Lake Bit –
S Buoy – CDC Black Emerger Hopper – Olive Lake Bit – M Buoy – T Buoy –
Red Capped Rook – Claret Light house – Black Lighthouse |
River Special Pack of Badgers, Hens & Hares – 9 flies tied on size 14 hooks for £2.60

Grey Hare Greenwells – Grey Hare Red – Grey Hare Yellow – Water Hen Bloa Hackled –
Badger BWO – Grey Hen Rusty – Badger Greenwells – Badger Yellow – Badger Red |
Wee Doubles 10 assorted flies tied on size 14 double hooks for £6.95

from
Wickham’s Fancy – Teal Blue & Silver – Grouse & Claret – Dark Mackerel – Bloody Butcher – Black Pennell –Silver Invicta – Stoat's Tail - Malloch – Silver Doctor – Zulu & more
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Favourite Terrestrials for £6.50

24 different ants, beetles, crickets, cicandas, daddy long legs, hopper and more
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Favourite Trout Flies – Dry & Nymphs £6.50

24 different dry and nymphs patterns including sedges, caddis, spiders, mayfly, popular patterns such as Hare’s Ear, Greenwells, BWO and more favourite flies.
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Sub Surface Rainbow Trout Flies – 16 pack for £4.75

16 different flies for rainbow trout put together for different fishing conditions includes sparklers, coneheads, fritz, leadheads, zonkers and many more favourites. |
Take a look as well at the section in our websitemarked NEW FLIES FOR SPRING - click here |
PHOTOGRAPH OF THE MONTH |
Submit your fishing photograph. We will give a voucher for £10 worth of tackle, of your choice, for what we judge to be the best picture we receive. It can be of the fish, or something amusing whilst fishing, we will print the picture in next month's newsletter.
February Competition
Photo of the month is shared by Fraser Monaghan for his picture at the start of this newsletter and Ben Hughes for this icy Rainbow. Well Done. Keep the pictures coming in
There is also £10 waiting for the best photo sent in to us for March, so get those cameras working.
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Once again we would like to express our thanks for your support and interest. We hope your 2010 fishing will prove very successful and lots of fun - we will look forward to seeing your photographs and to hearing about your successes.
Regards and Good Fishing! Graham |
Website Addresses - www.fishingandflies.com | www.theflyfactory.co.uk
Fishing and Flies Limited, 2 Vale Enterprise Centre, Hayes Road, Sully, Cardiff CF64 5SY
Telephone: +44 (0)1446 700401 | Email: sales@fishingandflies.com
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